It has been several years since we last hired marketing
interns. This year we had two
outstanding marketing students from Northern Arizona University ,
both with dual majors - Victor Martinez, marketing and management, and KaitlynMcNalley, marketing and finance. They
have worked on a variety of projects during their summer internship at
Stowebridge and have added a lot to the various projects they have been
involved in.
I trust this was a valuable experience for them, but I also
benefited greatly from working with them.
While I understand my business
inside and out – they made it clear to me that there are some simple basics I
have not taken time to articulate. There
is always room for more clarity.
Here are some of the lessons I learned from them:
Be inspired by all the world has to offer
Don’t be afraid to ask questions
Be open to trying something you have never tried before
Be open to trying ideas you tried in the past but find ways
to make it work better. (Don’t be quick
to explain why something has already been done and why it won’t work.)
Make new friends
Embrace and integrate new technology
Communicate in new ways – to reach more of your audience –
Facebook, Blogging
Dig deeply – the answers are out there
Live in awe of people and things that may have become
mundane
Be grateful for every opportunity
Be generous to others – if you saw Kate's picture when
she started you will see her new shorter bobbed hair cut – the result of
donating her hair to help others.
These are fantastic lessons for all of us. We get out of college and sometimes lose
sight of these. I am thankful to Victor
and Kate for opening my eyes.
(We are pleased to report that Victor will continue as a
sales person while he finishes his last semester at NAU.)
Note: We have two outstanding interns working on websites
for us – Edward Hietter and Aaron Harrington, both from the University of New Mexico . I don’t think I could begin to articulate how
amazed I am at all they do and know. I
will never, ever know all that they know – I am just thankful they are on my
team!
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